Client: ITC Sangeet Research Academy
Services: User Interface, User Experience, Website Design
Year: 2024
In 2024, our collaboration with the ITC Sangeet Research Academy (ITCSRA) presented an exciting opportunity to reimagine their digital presence. Tasked with revitalizing their outdated website, we set out to address a myriad of challenges that had accumulated over time. The original platform was burdened with bugs, bloated code, and a lack of modern CMS integration, making it difficult to navigate and maintain.
Here are a couple of screenshots from the old website. Upon closer inspection, you’ll notice its outdated appearance with broken menus, unresponsive images, layout issues, and broken breadcrumbs.
Our approach was clear: dismantle the old structure and rebuild from scratch. We meticulously curated content, streamlined navigation, and implemented cutting-edge UI/UX principles to create a user-friendly interface. By leveraging the latest web technologies and adhering to best practices in SEO and email marketing, we ensured that ITCSRA’s online platform not only looked modern but also functioned seamlessly across devices.
The journey wasn’t just about aesthetics; it was about functionality and performance. Each design decision was driven by a commitment to enhance user experience and accessibility, ultimately creating a digital space that reflects ITCSRA’s esteemed legacy in Indian classical music.
Today, the revamped ITCSRA website stands as a testament to our dedication to excellence and innovation in web design and development. It not only meets but exceeds the expectations of ITCSRA’s diverse audience, offering a dynamic gateway to their rich cultural offerings and educational resources.